Billionaire media mogul Rupert Murdoch gave a strange response when asked about plans for mainstream news websites to charge for content, declaring, “The current days of the internet will soon be over.”
He was making reference to the fact that corporate media websites cannot continue to survive under their current failing business model. The establishment media is dying and advertising revenue has plummeted as people turn to blogs and the alternative media for their news in an environment of corporate lies and spin.
This has forced sectors of the corporate media to charge the dwindling number of loyal readers they have left for news content, a practice which is set to become widespread according to Murdoch. This will only send more people over to the alternative media as the old organs of de facto state-controlled propaganda wither and die.
“Asked whether he envisaged fees at his British papers such as the Times, the Sunday Times, the Sun and the News of the World, (Murdoch) replied: “We’re absolutely looking at that,” reports the Guardian. “Taking questions on a conference call with reporters and analysts, he said that moves could begin “within the next 12 months‚” adding: “The current days of the internet will soon be over.”